TikTok Offers New Resources & Ad Credits For Small Businesses

TikTok is launching several initiatives to support small businesses, including tips from successful creators and $100 in ad credits.

In an announcement, TikTok promotes the launch of a small business “accelerator,” a landing page that links to helpful business resources.

The announcement reads:

“Right now, small businesses need our support more than ever, which is why TikTok and American Express are launching a brand new program to help merchants reach new audiences and grow their business. The  # ShopSmall Accelerator, powered by TikTok and American Express features popular TikTok creators Anna Sitar, Brandon Blackwood & Sofia Bella and will be complemented by a custom Shop Small® soundtrack created especially for TikTok content. This new effort aims to help small businesses stand out in the crowded holiday shopping season and make the most out of Small Business Saturday® on November…

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