CES 2023: Vegas small businesses see advantage of show in ‘backyard’

Thousands of companies from around the world make the long trek to Las Vegas for the annual CES — seen as the tech industry’s go-to event to take in the latest innovations as well as a place that can help a company gain worldwide notoriety.

This year’s four-day show, which ends Sunday, brought about 3,200 exhibitors to eight venues on the Strip, but some firms only needed to travel a few miles to set up their display for the estimated 100,000 CES attendees.

That’s because a number of Las Vegas-based companies planted their own flag on the show floor in an effort to grow their business and connect with other industries. Plus, as one company said, it made perfect sense since the massive trade show that helps launch new brands is in its backyard.

North Las Vegas modular home manufacturer Boxabl was displaying its 20-by-20-foot casitas, a studio-style home that can be folded into a box and…

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